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Old Monk to Add ‘Flavoured Rum’ Label After FSSAI Objection
Old Monk's makers have agreed to add 'Flavoured Rum' descriptors and drop the '7 years old blended' claim after FSSAI objections in the Bombay…
Saatchi & Saatchi India Names Mayuresh Dubhashi as CCO
Saatchi & Saatchi India has appointed Mayuresh Dubhashi as Chief Creative Officer, with Rohit Malkani moving into a Senior Creative Advisor role.
Hoopr Names Moushumi Chandra Business Head for East India
Music-tech platform Hoopr has appointed Moushumi Chandra as Business Head – East, betting on regional festive campaigns and licensed music demand.
TikTok Ad Spend Jumps 20-40% in Back-to-School Season
Agencies report TikTok budgets up 20-40% year over year during back-to-school, as TikTok Shop sales surge and the retail calendar stretches earlier.
Google Escapes AdX Breakup, and Publishers Aren’t Mourning
A US court declined to force a Google AdX breakup. Publishers say relief, resignation and a focus on data access now outweigh any sense…
Authors Dispute Publisher Claims on Anthropic’s $1.5B Payout
Authors say publishers and literary agents are claiming shares of Anthropic's $1.5 billion copyright settlement they may not be owed. Here's why it matters.
