Section
Category: Marketing News
250 stories
Amazon creator links drove 133M product buys in 9 months
Amazon India's creator-led shopping surged as creators influenced 133 million product purchases in Jan-Sep 2026, up 145%, with 75% of creators from non-metros.
India Panel to Review Pharma Marketing in Two Months
A NITI Aayog-led committee will examine pharmaceutical marketing oversight and recommend stronger enforcement within two months of its first meeting.
Wipro India names Kuldeep Sehrawat director and head of marketing
Kuldeep Sehrawat, formerly of IBM India, has joined Wipro as director and head of marketing for India, bringing deep B2B and partner-led marketing experience.
Deven Deshpande: PUMA intern to sports marketing lead in 7.5 yrs
PUMA India promotes Deven Deshpande, a former intern and influencer marketing lead, to head sports marketing from October 2026.
17 years of brand relevance work lands Volvo Car India top job
Volvo Car India elevates Anuj Somani to head, integrated marketing and performance after five years and four roles at the automaker.
Amazon India creators influenced 133M products in 2026
Amazon India's creator base crossed two lakh, with 75% outside metros, and 28 million shoppers bought through creator links Jan-Sep 2026, up 92%.
Colgate-Palmolive India names Akash Parekh marketing chief
Colgate-Palmolive India appoints Akash Parekh as EVP Marketing from December 1, succeeding Gunjit Jain after a two-decade cross-market career.
SIMCA Advertising H1 revenue doubles to ₹109 cr, PAT up 60%
SIMCA Advertising's H1 FY27 revenue more than doubled to ₹109.24 crore; PAT rose 60% to ₹12.14 crore on DOOH, financial services and airport growth.
EMVIES 2026: Wavemaker Wins 20 Golds and the Grand EMVIE
Wavemaker and Colgate won the Grand EMVIE for the Colgate Oral Health Movement, while Mindshare, WPP Media and HUL took top honours.
Festive ad-tech hiring: Delhi programmatic roles at 50%
TeamLease EdTech's HY2 2026 report shows programmatic associate roles lead Delhi fresher hiring at 50% and digital marketing executive tops Mumbai at 48%.
Colgate names new marketing EVP amid Rs 314.82 cr ad spend
Colgate-Palmolive India names Akash Parekh EVP marketing from 1 December as Gunjit Jain exits; Q2 ad spend rises to Rs 314.82 crore.
P&G India showcases launches as 50% men flag fading sprays
P&G India’s Mumbai creator event launched Old Spice stick, Head & Shoulders, Vicks, Whisper and Ariel products with science-led proof.