Section
Category: Agencies
91 stories
Emvies 2026: HUL, Mindshare Lead as 223 Trophies Handed Out
HUL was named Best Media Client, Mindshare Best Media Agency and WPP Media Best Network at the Emvies 2026. Wavemaker and Colgate took the…

Dentsu X: Connected Campaigns Beat Media Fragmentation
Bruce Williams, CEO of Dentsu X North America, says brands must move from siloed experience planning to 'experience platforming' to unite data and media.

Coca-Cola Keeps WPP Globally, Omnicom Takes North America
Coca-Cola ends its global media review with WPP retaining most markets, Omnicom taking North America, and a phased rollout from December 1, 2026.

Agency beauty contests are no longer the default pitch
Earnings calls show top advertisers are swapping year-long, seven-figure reviews for closed pitches, staying put, or splitting work by capability.

Publicis Groupe names Marcel CEO, CSO for AI expansion
Scott Hagedorn and Sam Levine Archer take new roles as Publicis Groupe expands Marcel's agentic platform into influencer, sports and AEO.

Omnicom posts 7.2% organic growth as IPG integration nears end
Omnicom says its Interpublic Group integration is nearly done, with organic revenue growth accelerating to 7.2% in Q3 as identity and agentic AI take…

Omnicom Wins Coca-Cola’s $785M North America Media Account
Omnicom wins Coca-Cola's North America media account, estimated at $785M, starting Dec. 1. WPP keeps global; Dentsu keeps Japan and South Korea.

Concept PR wins Shree Naman Group’s 22 mn sq ft growth mandate
Concept PR will handle corporate positioning, leadership visibility and growth communications for Shree Naman Group's multi-sector business, including a 22 mn sq ft pipeline.

ICC Pitch Aims to Grow Cricket’s 15% Female Web Audience
ICC opens agency pitches for the inaugural Women’s Champions Trophy 2027, seeking integrated marketing and PR to widen female and youth audiences.

Arun Varghese Exits WPP Media After a Decade
Arun Varghese steps down as WPP Media's national head for emerging tech and experiential marketing after a decade, raising continuity questions.

Monks reshuffles leadership to drive EMEA and APAC growth
Monks expands Nirvik Singh's remit to APAC, appoints Ash Smith as EVP APAC and names Fay Denis du Peage MD for Australia and New…

Kinnect names Shipra Chinchankar National Planning Director
Kinnect, part of Omnicom Advertising India, appoints Shipra Chinchankar as National Planning Director to sharpen its strategic and brand-led offering.