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Wednesday 4 November 2026 marketing · daily
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Tag: Bharat-first

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Rural Gen Z is 33% of mobile users
Marketing News

Rural Gen Z is 33% of mobile users—and buying online

WPP Media and Kantar's Rural Barometer 2026 shows rural Gen Z buying online ahead of the rural average, pushing a Bharat-first advertising shift.

29 Oct · 3 min

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