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Tuesday 29 September 2026 marketing · daily
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Tag: festive sales

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Flipkart's Gen Z culture test unlocks Big Billion Days offers
Campaigns

Flipkart and McCann Turn Gen Z Slang Into a Loyalty Test

Flipkart and McCann India's 'Are You Really Gen Z?' campaign uses CAPTCHA-style culture tests to unlock Big Billion Days fashion and beauty offers.

24 Sep · 3 min

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