Topic
Tag: Freestar
2 stories
1,000+ Publishers Join Stagwell’s Sell Side in Freestar Deal
Stagwell is adding Freestar's 1,000+ publisher network to its owned media arm, pairing media buying with programmatic selling.
Stagwell buys Freestar to own publisher ad sales tech
Stagwell brings Freestar into its Owned Media unit to control publisher inventory, putting programmatic transparency and supply-side economics under the spotlight.