Topic
Tag: Hyundai
4 stories
AI Is Rewriting India’s Car-Buying Funnel
As car buyers use AI chatbots to shortlist before visiting dealerships, automakers face a new challenge: making 1,923 product variants machine-readable.
Hyundai Motor India Names Para Archer Sheetal Devi Ambassador
Hyundai Motor India has signed 19-year-old para archer Sheetal Devi as brand ambassador, extending a relationship that began in 2023 under Samarth by Hyundai.
Hyundai Motor India Names Para Archer Sheetal Devi Ambassador
Hyundai Motor India has signed World No. 1 para archer Sheetal Devi as brand ambassador, deepening a purpose-led push around inclusion and accessibility.
Hyundai’s Hope on Wheels Rebrand Puts Kids, Not Cars, First
Hyundai's new Hope on Wheels film 'Little Warrior' drops the car entirely, casting childhood cancer survivors as gladiators. Why the shift matters for brand…