Topic
Tag: Luxury Marketing
5 stories
Aishwarya Rai Bachchan at 53: Advertising’s longevity playbook
As Aishwarya Rai Bachchan turns 53, her three-decade run from Pepsi to L'Oréal, Longines and JW Marriott shows how scarcity and trust build ad…
Emirates and JCDecaux launch six-face VIP ad gate at DXB
Dubai Airports, Emirates and JCDecaux have opened a six-face digital ad gate at DXB Terminal 3 for luxury brands targeting premium flyers.
Farhan Akhtar is Emporio Armani Watches’ first Indian ambassador
Emporio Armani signs Farhan Akhtar as its first Indian brand ambassador for watches, targeting younger consumers through a timeless, evolving persona.
Mercedes-Benz Takes 140 Years. 140 Places. Journey Across India
Mercedes-Benz brings its global 140 Years. 140 Places. expedition to India with BBDO India, sending three S-Class cars across diverse routes.
Rado’s ‘The Search’ Puts Hrithik Roshan in the Design Studio
Rado's new brand film 'The Search' casts Hrithik Roshan as a co-creator, tracing a memory into the Centrix Open Heart Diamonds timepiece.