Topic
Tag: Mutual Funds
3 stories
HSBC Mutual Fund’s #StayDiSIPlined Campaign Pushes SIP Discipline
HSBC Mutual Fund uses humour and behavioural insight in #StayDiSIPlined to keep millennial and Gen Z investors consistent with SIPs across market cycles.
How Disruptive Industries Educate Buyers Before Selling
From EVs to specialty coffee, brands that teach buyers new evaluation criteria often win the category before demand peaks.
AMFI Names Ravi Kumar Diwakar VP to Lead Public Relations
AMFI has appointed Ravi Kumar Diwakar as Vice President to lead public relations, media engagement and strategic communications for the mutual fund industry.