Topic
Tag: OTT Advertising
3 stories
CTV and OTT Lead India’s Festive Ad Trust: VDO.AI
VDO.AI's Festive Consumer Index 2026 shows CTV and OTT lead ad trust, while social media dominates discovery, and relevance drives action.
Embassy Origins Launches Natural Intelligence Campaign
Embassy Developments flips real estate marketing with a nature-led campaign and immersive Discovery Centre for Embassy Origins in North Bengaluru.
Edwards Lifesciences Frames Ageing Signs as Heart Health Cue
Edwards Lifesciences' Stay Young at Heart campaign uses cinema, OTT and radio to reframe everyday ageing symptoms as possible heart valve disease signs.