Topic
Tag: Publishers
4 stories
Google Ad Tech Remedies: What Actually Changes
A US court has laid out behavioural remedies for Google's ad tech dominance. Here's what changes for publishers, buyers and the open web.
Google Tests Pay-Per-Value AI Licensing for Publishers
Google is piloting a Search Console-based program that pays publishers when content meaningfully contributes to AI answers, but payout math remains opaque.
Google Tests Pay-Per-Use AI Licensing With Publishers
Google is quietly testing a Search Console-based program that pays publishers when content feeds Gemini, AI Overviews and AI Mode. Payouts remain a black…
Google Escapes AdX Breakup, and Publishers Aren’t Mourning
A US court declined to force a Google AdX breakup. Publishers say relief, resignation and a focus on data access now outweigh any sense…