Topic
Tag: ChatGPT
9 stories
OpenAI’s ChatGPT campaign debuts Hindi voices Neer and Leher
OpenAI's festive ChatGPT campaign introduces Hindi voices Neer and Leher through a small-town family story, marking a deeper local-language AI push in India.
LLM Ads Are Here: What ChatGPT’s Split Model Means for Marketers
OpenAI has split ChatGPT's organic chat and its ad engine into separate models, giving brands new control over where ads appear in AI conversations.
Sachin Tendulkar Joins OpenAI to Spotlight Everyday AI
OpenAI has signed a multi-year partnership with cricket legend Sachin Tendulkar to show how Indians can use ChatGPT every day.
How to Optimize Content for AI Answer Engines
MarTech's latest guidance breaks down the technical and content changes marketers need to stay citable in AI search tools like ChatGPT and Perplexity.
Google ad tech remedies land as AI platforms move in
Google must open AdX and DFP, but the next ad battle is shifting to AI platforms that combine discovery, ads and transactions.
AI Brand Recommendations Vary Widely by Market: FTA Global
New FTA Global research across 12 cities finds nearly 3 of top 5 AI-recommended brands change outside New York and English contexts.
Inside the Scramble to Measure Brand AI Visibility
Digiday reports brands are shifting budgets and hiring AI search leads as ChatGPT, Google and Copilot cite wildly different sources.
Indian Express Group Signs Content Partnership With OpenAI
The Indian Express Group has partnered with OpenAI to surface its journalism in ChatGPT with attribution and links, across seven Indian languages.
BCCL Ties Up With OpenAI to Surface Its Journalism in ChatGPT
BCCL and OpenAI have signed a strategic partnership to surface Times of India and ET reporting in ChatGPT with attribution and direct links.