Topic
Tag: e-commerce
8 stories
Amazon India’s #DeliverTheLove makes presence the Diwali gift
Amazon India and Ogilvy West turn a childhood rocket-bottle memory into a Diwali reunion film about presence over presents.
PUMA India names Deven Deshpande sports marketing lead
PUMA India has moved Deven Deshpande from social and influencer marketing to lead sports marketing. A look at his commerce-heavy CV and why it…
Deven Deshpande: PUMA intern to sports marketing lead in 7.5 yrs
PUMA India promotes Deven Deshpande, a former intern and influencer marketing lead, to head sports marketing from October 2026.
Quick commerce now drives 60-70% of WPP Media’s e-commerce
Shekhar Banerjee on WPP Media's talent, data and AI reset, and why quick commerce now drives 60-70% of its e-commerce volume.
XECH Bets Festive Gifting on Everyday Utility
XECH Technologies launches Gift Smart. Celebrate More., timed to Amazon and Flipkart sale days, leaning on utility-led gifting across travel, workspace and home.
AJIO names Ahaan Panday as brand ambassador for festive push
AJIO has named actor Ahaan Panday as its new brand ambassador, debuting with the 'Festival Is Festivalling' festive campaign ahead of the All Stars…
Nykaa turns a warehouse heist into a beauty discovery pitch
Nykaa's 'New At Nykaa' campaign casts Rakhi Sawant in a playful warehouse heist to spotlight new beauty launches on its platform.
Kroger Retail Media Profit Jumps 24% in Q2
Kroger Precision Marketing grew profit 24% in Q2—its best retail media growth since 2021. Here’s what marketers should track next.