Topic
Tag: growth marketing
2 stories
Swiggy agentic AI lifts reactivation 5% with 50% fewer campaigns
Swiggy's AI agent drove 5% higher dormant-user reactivation with 50% fewer campaigns in an early test, shared at ET MarTech+ Summit 2026.
Growth marketing is India’s next marketing career track
Why growth marketing is moving from a specialist niche to a mainstream career path in India, and which skills now matter most.