Topic
Tag: India Media
3 stories
Radio Ad Volumes Rise 1.2% in Jan–Jul 2026: TAM AdEx
TAM AdEx data shows India’s radio ad volumes grew 1.2% in Jan–Jul 2026, with Maruti Suzuki topping advertisers and real estate leading categories.
Flipkart adds 30 Pratilipi microdramas to its app
Pratilipi’s Double Tap Films is bringing 30 vertical microdramas to Flipkart, adding an e-commerce layer to its India distribution strategy.
India’s OTT Universe Hits 665 Million; CTV Users Up 60%
Ormax's 2026 OTT report pegs India's streaming audience at 664.9 million, paid subscriptions at 172.6 million and CTV users up 60% to 206.9 million.