Topic
Tag: marketing leadership
40 stories
Marketing Org Design: Why Domain Teams Are Gaining Ground
From brand P&Ls to channel hubs and lifecycle teams, marketing keeps restructuring. Domain teams could be the next fix—if the data layer is ready.
Turtle Wax widens India marketing chief’s role to ASEAN
Dibya Swarup Panigrahi now leads marketing and growth strategy for Turtle Wax across India and ASEAN, spanning brand architecture, retail DIY and professional detailing…
Marketing Job Postings Drop, AI Skills Rise
Indeed Hiring Lab data shows marketing job postings remain 25% below pre-COVID levels, while AI-related roles rise. Here's what the shift means.
What Big Brands Can Actually Learn From Insurgent Rivals
Challenger brands win on structure, not just style. Here is how established marketers can borrow insurgent principles without faking authenticity or losing scale.