Topic
Tag: Brand Campaign
34 stories
Birla Opus Paints’ Pujo film puts homecoming before paint
Birla Opus Paints has launched a Durga Pujo campaign following a young woman home to rediscover family rituals, created by Leo India.
Happydent White Palace: the silent ad that lit a brand
Throwback Ad Watch: Happydent White's Palace ad turned a whitening benefit into a glowing visual metaphor, with no dialogue or translation.
How Kitna Deti Hai became India’s favourite car question
The throwback story of Maruti Suzuki's Kitna Deti Hai campaign, the film that turned fuel efficiency into India's best-known car-buying question.
Assetz puts design at centre of Life Reimagined campaign
Bengaluru developer Assetz turns balconies, lobbies and play areas into a design-led brand platform for lasting recall.
Rungta Steel Brings SRK, Alia, Ranbir Into TMT Ad
Rungta Steel's new TVC casts Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor in a humour-led push for its high-strength TMT bars.
Joy Personal Care signs Tamannaah Bhatia for lotion, cream range
Home-grown Joy Personal Care named actor Tamannaah Bhatia the face of its lotion and cream portfolio, with a multi-platform campaign led by Honey &…
Air India Evolves Brand Platform With Vaibhav Sooryavanshi Film
Air India and McCann shift their 'There is an Air About India' platform to a community-first story featuring cricketer Vaibhav Sooryavanshi.
Herbalife India Named IOA Nutrition Partner for Asian Games 2026
Herbalife India will serve as official nutrition partner for the Indian contingent at Aichi-Nagoya 2026, blending sports nutrition with a brand campaign.
VERO MODA taps Aditi Rao Hydari for AW26 campaign
VERO MODA has named Aditi Rao Hydari the face of its Autumn/Winter 2026 campaign, spotlighting occasion-friendly womenswear and a festive retail push.
Embassy Origins picks Natural Intelligence over AI
Embassy Developments flips real estate advertising by putting brand philosophy before the project, contrasting AI with nature-led, biophilic design.
Embassy Origins Launches Natural Intelligence Campaign
Embassy Developments flips real estate marketing with a nature-led campaign and immersive Discovery Centre for Embassy Origins in North Bengaluru.
Ujjivan SFB Bets on R. Madhavan to Reframe ‘Small’
Ujjivan SFB's 'Nothing Small About Us' uses R. Madhavan to counter 'small' perceptions and highlight loans from ₹6,000 to ₹250 crore.