Topic
Tag: Gemini
6 stories
Alphabet Q3 ad revenue up 11% amid AI search monetisation lag
Alphabet's advertising-driven services grew 11% in Q3 as AI Mode usage surged, but monetisation still trails traditional Search. Here's what marketers need to know.

Google’s Gemini adds small business marketing and finance tools
Google is turning Gemini into a small business hub with brand, marketing and finance tools, rolling out globally to all Gemini app users in…

YouTube’s Ask YouTube Becomes an AI Shopping Companion
YouTube is turning its conversational Ask YouTube feature into a shopping companion with product comparisons and follow-up questions, tapping creator trust.

AI Brand Recommendations Vary Widely by Market: FTA Global
New FTA Global research across 12 cities finds nearly 3 of top 5 AI-recommended brands change outside New York and English contexts.

ChatGPT Ads: A Short-Term Test, Not Your Core Strategy
ChatGPT Ads offer cheap inventory and low competition today, but distribution data suggests they belong in the test budget, not the core plan.

Google Tests Pay-Per-Use AI Licensing With Publishers
Google is quietly testing a Search Console-based program that pays publishers when content feeds Gemini, AI Overviews and AI Mode. Payouts remain a black…