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Sebi clears celebrity-led brand ads for financial firms
Sebi's common ad code lets market intermediaries use celebrities for brand promotion but bars product endorsements; accreditation rules also widen.
Kara Swisher Confirms CNN Exit Amid Paramount-WBD Deal
The on-air contributor says she will leave CNN when Paramount Skydance completes its Warner Bros. Discovery acquisition; her contract ends Dec. 31.
Zee News Leads Hindi OTS; Republic TV Tops English: Chrome DM
Chrome DM's Week 37 OTS report shows Zee News at 98.39% in Hindi and Republic TV at 94.70% in English, plus genre-level distribution churn.
Stop Treating LLMs Like People: Better AI Prompts
Why vague AI prompts produce confident hallucinations—and how reframing LLMs as predictive text engines improves martech workflows.
Inside Microsoft’s 42-Creator Push for Full-Funnel Results
Adweek's Adspeak panel with Microsoft, Pearpop and AntiSocial leaders breaks down how creator content can move from awareness to measurable full-funnel growth.
ET Martech+ Awards 2026: Winners Show Business Impact
The House of Abhinandan Lodha, Nians, MoEngage and GRX10 lead the ET Martech+ Awards 2026, where judges rewarded measurable business impact and AI adoption.
