Topic
Tag: AI
32 stories
Zee5, Google Cloud turn 1,200 titles into 13,000 AI clips
Zee5 and Google Cloud have launched Clips, an AI-powered vertical short-video experience that turns long-form titles into 13,000 discovery clips.
Anthropic’s $42B Loss Won’t Slow a November IPO
Anthropic could start formal IPO marketing the week of November 9, despite a net loss of almost $42B in 2025. Investors eye a $2T…
AI Has Shifted Media Planning from Experimentation to Proof
AI adoption no longer earns credit. The next fight is proving outcomes, fixing incrementality standards, and separating media value from ease of buying.
Why Martech Strategy Must Come Before the Stack
Martech teams often buy tools first and strategy later. Here's how to flip the order, audit real gaps and make every tool earn its…
Kusha Kapila and Meta’s Arun Srinivas on Reels Discovery
At FICCI Frames 2026, Kusha Kapila and Meta India VP Arun Srinivas discussed why engagement and AI-led discovery now beat follower count on Reels.
Clarity Communication and Virtual Pebbles partner on AI-led work
Clarity Communication and Virtual Pebbles will jointly scope PR, digital and AI-supported projects for B2B, MSME and founder-led businesses.
Braze adds self-service AI decisioning and QA agents
Braze's new AI tools lower the barrier to individualized campaign decisioning, automated QA and Claude-based workflows for marketing teams.
Ather Energy, Nykaa Make Contagious Brands Report 2026
Contagious Brands Report 2026 names Ather Energy and Nykaa among 45 global brands moving beyond products to build distinctive consumer experiences.
India DigiPlus Awards 2026: Top Digital Winners Revealed
India DigiPlus Awards 2026 named The House of Abhinandan Lodha Brand of the Year, with Wavemaker and Infidigit leading the agency wins.
Martech category labels have stopped meaning much
A six-year study of DXP homepages shows vendors changing labels faster than products. Learn how to check release notes before your next vendor call.
Palantir’s Quiet Push Into Media’s Data Stack
Fox News Digital, Zeta Global, Stagwell and USA Today Co. are using Palantir's data platform, promising speed but raising trust and governance questions.
Marketo Co-founder Jon Miller Launches Phave for AI-Era B2B
Marketo co-founder Jon Miller has launched Phave, an AI-native B2B marketing automation platform that replaces rigid rules with reasoning and playlists.