Topic
Tag: Retail Media
7 stories
Inside Crocs’ TikTok Shop Playbook for $52 Million in Sales
Crocs turned TikTok Shop experimentation into $52.4 million in sales and a Seller of the Year win. Here’s what marketers can learn.
Criteo and Tyroo expand commerce media pact to Southeast Asia
Criteo has named Tyroo Technologies a reseller for Thailand, Malaysia and the Philippines, widening access to its AI-assisted commerce media platform.
Kroger Retail Media Profit Jumps 24% in Q2
Kroger Precision Marketing grew profit 24% in Q2—its best retail media growth since 2021. Here’s what marketers should track next.
How to Keep Product Catalogs Visible in AI Search
Conversational search engines are changing product discovery. Here’s how marketing ops teams can structure catalogs, feeds, and reviews to stay visible.
Amazon India Crosses 20 Lakh Sellers as AI Tool Use Surges
Amazon India's seller base has crossed 20 lakh, with Seller Assistant interactions up 7.5x YoY and AI-led ad tool adoption growing 77%. Here's why…
TikTok Ad Spend Jumps 20-40% in Back-to-School Season
Agencies report TikTok budgets up 20-40% year over year during back-to-school, as TikTok Shop sales surge and the retail calendar stretches earlier.
Adgully’s CMOs’ Charcha Bengaluru 2026: AI, Data and Purpose
Adgully's CMOs' Charcha Bengaluru 2026 and DATAMATIXX Awards put predictive, personalised and purpose-driven marketing at the centre. Here's what mattered.