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Author: Marketing Junkies Desk
1,351 stories
Google Escapes AdX Breakup, and Publishers Aren’t Mourning
A US court declined to force a Google AdX breakup. Publishers say relief, resignation and a focus on data access now outweigh any sense…
Authors Dispute Publisher Claims on Anthropic’s $1.5B Payout
Authors say publishers and literary agents are claiming shares of Anthropic's $1.5 billion copyright settlement they may not be owed. Here's why it matters.
Adgully’s CMOs’ Charcha Bengaluru 2026: AI, Data and Purpose
Adgully's CMOs' Charcha Bengaluru 2026 and DATAMATIXX Awards put predictive, personalised and purpose-driven marketing at the centre. Here's what mattered.
Hilton Anaheim Names Ryan Alsup Director of Marketing
Hilton Anaheim has appointed Ryan Alsup as Director of Marketing to lead marketing, communications and e-commerce as the hotel pushes post-renovation positioning.
DLF Backs India’s First Law School Alumni Golf Championship
The inaugural Law Alumni Golf Championship 2026 brought alumni from 18 law schools to Chandigarh Golf Club, with DLF as associate partner. Why niche…
Everyone Active Goes on TV for First Time With ‘Much More’
UK leisure operator Everyone Active has launched its first national TV campaign, 'Much More', built with agency Wraith to reframe gyms as everyday life.
Attack Ad Uses Rival’s Own Words as 2026 Ad Spend Hits $10.8bn
A North Carolina Senate attack ad built entirely from a rival's old quotes shows how archival footage, fact-checks and record ad spend are shaping…
CD Sales Jump 58.6% as Retro Tech Boom Reshapes Media
RIAA data shows CD revenue up 58.6% in H1 2026 as Gen Z fuels a retro tech boom. What the physical media revival means…
Lawyered’s ChallanPay Ropes In Pratik Gandhi For ‘Aaram Se’ Push
Legal-tech platform Lawyered launches 'ChallanPay - Aaram Se' with Pratik Gandhi, moving from performance ads to humour-led category building.
Edwards Lifesciences Frames Ageing Signs as Heart Health Cue
Edwards Lifesciences' Stay Young at Heart campaign uses cinema, OTT and radio to reframe everyday ageing symptoms as possible heart valve disease signs.
Turtlemint Puts 691,000 Digital Partners at Heart of New Campaign
Turtlemint's 'Naye India Ka Naya Digital Partner' campaign spotlights six real advisors from B30 India, produced by Teen Bandar for LinkedIn and YouTube.
Volvo CE’s ‘Aaj Banayein Kal’ Puts People Before Concrete
Volvo Construction Equipment's new campaign 'Aaj Banayein Kal' shifts infrastructure storytelling from kilometres and tonnage to children, dreams and the builders behind them.