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Vijay Sales Signs Rahul Dravid as Brand Ambassador
Vijay Sales has named Rahul Dravid its brand ambassador, with the cricketer fronting TV, digital, in-store and festive campaigns through the year.
ITW Universe Wins India–Japan T20I Broadcast, Ad Rights
ITW Universe has bagged exclusive global production, broadcast and commercial rights for the first-ever India vs Japan men's T20I on 22 September 2026.
Rado’s ‘The Search’ Puts Hrithik Roshan in the Design Studio
Rado's new brand film 'The Search' casts Hrithik Roshan as a co-creator, tracing a memory into the Centrix Open Heart Diamonds timepiece.
YAAP Wins Creative and Media Mandate for Parle Candy Culture
YAAP has been named digital and media partner for Parle Candy Culture after a multi-agency pitch, covering creative, content, creators and media buying.
Moroccanoil Signs Aryna Sabalenka as Global Ambassador
Haircare brand Moroccanoil has named tennis star Aryna Sabalenka its Global Brand Ambassador, deepening its play at the beauty-sport-wellness intersection.
Opraah Promises 48-Hour Creator Payments With New OPay Push
Creator management firm Opraah has launched OPay, promising payments within 48 hours of a campaign going live for its exclusive creators. Here's why it…
