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Emirates and JCDecaux launch six-face VIP ad gate at DXB
Dubai Airports, Emirates and JCDecaux have opened a six-face digital ad gate at DXB Terminal 3 for luxury brands targeting premium flyers.
Jio Story: From Data Meter to Everyday Layer
A marketing editor's look at the everyday shift from cyber cafe data rationing to an always-on phone, told through habits and memories.
PNG Jewellers Pairs Madhuri and Ranbir in Legacy Campaign
PNG Jewellers' festive campaign pairs Madhuri Dixit and Ranbir Kapoor in a reveal-led film that frames its 1832 heritage as an unstoppable legacy.
Jio Story: The Local Voice Economy in Three Everyday Rooms
Village calls, hostel Wi-Fi and regional creators show how daily connectivity became a habit layer for local voices. A Jio Story feature.
BGMI makes Collection Level an 80s Bollywood status symbol
Dentsu Creative Isobar's two-film campaign for KRAFTON India's BGMI turns a game progression feature into a small-town status story drawn from 80s Hindi cinema.
Jio Story: Four Data Decade Archetypes, One Pocket
The end of the data meter didn't end its habits. Four household personas from India's data decade—and what they teach marketers.
