Topic
Tag: AI agents
30 stories
Google Starts 52% of Local Searches, Then Loses the Next Click
At AWNY and Jupiter Festival, AI agents, retail media and open-web anxiety dominated. Fresh data shows Google starts 52% of local searches but keeps…
Indian Ecommerce Sites Score 43/100 on AI Agent Readiness
AI agents finished 80% of shopping tasks on Indian ecommerce sites, yet the average readiness score was just 43/100 in FTA Global's study.
What’s In and Out at Advertising Week NY 2026
From AI-made UGC to robots handing out samples, the Advertising Week New York 2026 agenda signals a shift in creators, retail media and measurement.
Salesforce Buys Listen Labs for AI Customer Research
Salesforce is buying Listen Labs, bringing AI interviews, analysis and digital twin simulations closer to its CRM and AI agents.
OpenAI Launches Dots, an Always-On AI Agent for Work
OpenAI's always-on AI agent Dots plugs into 4,000+ apps with read-only proactive research, approval guardrails and business use cases.
Marketing Jobs Now Want AI Builders, Not Just Prompters
An analysis of 60 live marketing roles finds employers increasingly require AI agents, workflow automation and deployment skills—with a 62% wage premium.
Meta Muse’s fast start hints at a new agentic ad model
Meta's Muse hit 730,000 U.S. downloads in five days, raising questions about the agent's next act: an ad business built for machine readers, not…
GTM Teams Are Deploying AI Agents They Can’t Track
LeanData finds 93% of GTM teams use AI agents, but nearly a third cannot say how many touch their records. Visibility and ownership have…
IAB Tech Lab AAMP 3.0 aims to standardise agentic ad buying
IAB Tech Lab's AAMP 3.0 introduces OpenProposal, an agent-readable format to take AI media buying from RFP discovery through to transaction.
PolyAI, Taboola, Contentful and Docusign win Digiday Tech Awards
The 2026 Digiday Technology Awards show AI agents, conversational publisher tools, and no-code personalization moving from pilots to production.
PolyAI, Taboola, Contentful, Docusign Win Digiday Tech Awards
Digiday’s 2026 Technology Awards honor PolyAI, Taboola, Contentful and Docusign for AI, personalization and analytics wins.
AI Is Changing How Marketers Respond to Social Signals
At Brandweek 2026, Hootsuite CMO Christina O’Reilly explains why AI must be grounded in real-time social data—and why human judgment still matters.