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Tag: video marketing
8 stories
Facebook tests Reels-first feed in 400M+ India
Meta is testing a Reels-first Facebook UX in India, opening some users straight into full-screen video. Here's what it means for brands.

LinkedIn Marketing Playbook: Tools, Ads and Video Trends
From vertical video and Thought Leader Ads to CAPI and RAR, here is what B2B marketers need to know to turn LinkedIn into a…

YouTube Bets Big on AI and Live Tools for Creators
YouTube's Made On event rolled out AI custom feeds, Ask YouTube upgrades, live gamification and pre-publish A/B tests to keep creators inside its ecosystem.

YouTube Shorts Series Brings Episodic Structure to Creators
YouTube has added TV-style seasons and episodes to Shorts, giving Partner Program creators a built-in way to build bingeable vertical stories.

YouTube unveils conversational editing for Shorts and Create
YouTube's conversational editing tool will arrive in Shorts and YouTube Create in early 2027, letting creators make AI-assisted edits in natural language.

YouTube Launches AI Custom Feeds for Viewers
YouTube will let users describe the video feeds they want, powered by Gemini, pinned to the home page starting next month across web and…

YouTube India: Long Videos Win Watch Time, Mid-Length Wins Reach
New YouTube India data shows 22+ minute videos generate 2.2x watch time, while sub-13 minute videos win reach and subscribers—what creators should choose.

Flipkart adds 30 Pratilipi microdramas to its app
Pratilipi’s Double Tap Films is bringing 30 vertical microdramas to Flipkart, adding an e-commerce layer to its India distribution strategy.