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Jio Story: Pop Culture Squeezed Around One Screen
From cricket nights to wedding reels, one data connection has become a shared pop-culture venue. Here's what that means for marketers and media habits.

Mihir Dhairyawan joins Crash Test Pony as ECD and EP
The Cannes-recognised creative leader leaves Monks to lead strategy, storytelling and production at the AI content studio behind work for P&G and Unilever.

Jio Story: Mummy’s Dal Recipe, 5G and Everyday AI
How a kitchen question about dal becomes a plain-language frame for 5G, cloud and AI done quietly in the background.

Khata to Cloud: A New Memory for the Corner Shop
The kirana's khata is moving from paper memory to a searchable digital layer. What changes for the shop and its customers in the process?

Jio Story: One Ordinary Day, Three Data Moments
A chai-stall UPI payment, a study-group video call and a road-trip map show how mobile data became an invisible daily utility.

Paramount closes $111B Warner Bros. Discovery takeover
Paramount's $111B acquisition of Warner Bros. Discovery closed October 6, creating Skydance after a year of bids, regulatory fights and a Netflix retreat.






