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Fashion CMOs: Communities, Not Virality, Build Loyalty
At Brandweek 2026, fashion leaders from Sephora, Béis and Gap shared how community-led trends, emotional stories and data guardrails build loyalty.

Coursera appoints Amy Weisenbach as chief marketing officer
The former New York Times CMO starts at Coursera on November 30 as the edtech platform prepares to unite Coursera and Udemy.

Mastercard’s AI absorbs 75% of brand legwork—edge is human
At Brandweek 2026, Mastercard's Cheryl Guerin explains why shared AI tools don't differentiate brands—and how Priceless stays relevant after nearly 30 years.

US agency staff roles are down 10%: what comes next
US agency staff-level jobs are down 10% since 2022 as AI automates entry-level work. Here's the case for hiring and training strategic thinkers.

Home Run Inn Pizza Makes Its Largest TV Bet in 103 Years
Home Run Inn Pizza and agency quench roll out a TV-led integrated campaign built on the brand’s tavern-to-table story and Chicago blues heritage.

96% of B2B brands are invisible in AI search: 7 shifts
B2B's old playbook is fading. Buyers are researching on AI and in private communities, and 96% of brands are invisible in early AI discovery.…

Cheil India names Geetika Chadha to steer Samsung social
Cheil India appoints Geetika Chadha as AVP-Social & Influencer Marketing for Samsung, adding brand-side and agency experience to the creator push.

Kirana to Cloud: What Changes at the Shop Counter
The khata book is becoming a cloud ledger. Here's what changes for the kirana owner, regular customers, and the neighbourhood's daily rhythm.

Salesforce-Braze Deal: 80% of New CDPs Will Embed by 2030
Salesforce's Braze acquisition tightens real-time activation but deepens overlap, pricing and lock-in questions, Gartner analysts warn.

Jio Story: The Everyday Tasks Data Now Carries
Jio Story: How morning UPI, evening study calls and weekend road-trip maps turned data into an invisible layer beneath ordinary Indian life.

1,000+ Publishers Join Stagwell’s Sell Side in Freestar Deal
Stagwell is adding Freestar's 1,000+ publisher network to its owned media arm, pairing media buying with programmatic selling.

Jio Story: Saver, Binger, Creator, Kirana, Dadi
From the data saver to Dadi's first video call, five everyday lives show how India's connectivity question shifted from cost to use.