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Author: Marketing Junkies Desk
1,375 stories
Netflix Ad Suite Adds 20+ Conversion Events and Trade Desk
Netflix's ad platform adds a new pixel, 20+ lower-funnel events, and Trade Desk audiences as it races to double ad revenue.
AI search turns prompts into customer research
Longer, more personal AI prompts reveal the needs and trade-offs behind intent. Here's how marketers can use that signal beyond prompt tracking.
281 Days to Revenue: Why Marketing KPIs Mislead Teams
Dreamdata's 2026 B2B benchmarks show cheaper clicks can mask weak account influence. Here is a four-question KPI audit for marketing leaders.
Jio Story: Kirana to Cloud, One Searchable Memory at a Time
The khata book is moving to the cloud. For the corner shop, that means searchable sales memory, better reorder cues and a new customer…
Drake Cooper launches 16 anti-drug ads with zero drug imagery
Idaho agency Drake Cooper flips cause advertising with 16 single-shot spots that show everyday highs—not drugs, needles or scare tactics.
Jio Story: The Chai Stall, the Study Call, the Road Trip
From UPI at a chai stall to a study group on video and maps on a family road trip, how everyday data moments became…
Luminous Solar turns Kolkata alpona into a glowing installation
Luminous Solar's Alo’r Alpona turns a Kolkata Durga Puja floor art into a solar-charged installation that glows after dark.
Salesforce Buys Braze for $5.7B: Clarity or Stack Complexity?
Salesforce is buying Braze for $5.7B in a bet on speed between customer signals and actions. The real story is the roadmap for martech…
Jio Story: The Five Routines That Outgrew the Data Meter
Five everyday routines—saver, binger, kirana owner, creator, Dadi—show what changed when data stopped being the story.
Deloitte sees holiday sales up 4.0% to 4.8%: CRM recency plan
Deloitte sees 2026 holiday sales up 4.0% to 4.8% and online up 7.5% to 8.4%. A four-rung CRM recency plan can turn old lists…
First Video Call Home: India’s Shared Data Memory
How a 2016 welcome offer became a cultural timestamp, and why marketers should understand collective memory before crafting nostalgia.
BIG FM invents a political party to launch its morning show
BIG FM invented the Entertainment Janta Party and named RJ Rohan 'Delhi Ka Entertainment Minister' to launch its new morning show BIG MORNINGS.