Topic
Tag: Quick Commerce
4 stories
Ferrero India Sharpens Media Mix, Premium Playbook
Ferrero India is prioritising premium experiences, connected TV-led targeting and newer consumption occasions as it plans to grow faster than the category.
Cycle Pure Agarbathi Taps Festive Emotions in Maharashtra
Cycle Pure Agarbathi's Agarbathi Bole campaign positions incense as a memory and emotion trigger in Maharashtra, backed by premium festive formats and wider retail…
India’s Ice Cream Market Set For Rs 575 Billion By 2033
India's ice cream market may hit Rs 575.33 billion by 2033 at 11% CAGR, as premiumisation, health-led innovation and quick commerce reshape demand.
Swiggy Adds 24×7 Food Safety Helpline and In-App Channel
Swiggy has launched a 24x7 food safety helpline and a dedicated in-app channel for complaints — a trust play with real marketing lessons for…