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Author: Marketing Junkies Desk
1,372 stories
More than 1/3 of TV viewing is still linear—unify the stack
A Viamedia viewpoint argues adtech's real fix is one layer connecting supply, demand and intelligence to manage fragmented linear and streaming media.

Apple Music’s New Brand Look Is Literally Made by Sound
Apple Music's rebrand turns sound vibrations in oil into a new audiovisual identity, with a rollout across original content and events this week.

Picsart Marketing Studio Claims 86–93% Creative Accuracy
Picsart's new Marketing Studio combines creative production, Zappi consumer testing and Google Ads launch for small teams and solopreneurs.

Kirana to Cloud: From Khata to Connected Counter
The neighbourhood store is moving from paper ledgers to cloud records, changing how it serves customers and what marketers can learn.

Zoya’s Her Again is a spice-scented memory trip
Zoya’s Her Again film, created by TBWA\Lintas and shot by Bharat Sikka, uses Indian spices as memory cues for a High Jewellery launch.

Google’s Gemini adds small business marketing and finance tools
Google is turning Gemini into a small business hub with brand, marketing and finance tools, rolling out globally to all Gemini app users in…

Jio Story: The Quiet Utility Arc of India’s Normal Day
From the 2016 Welcome Offer to UPI, study calls and road-trip maps, the quiet utility arc shows how India stopped asking what data costs.

Salesforce to Acquire Braze for $5.66 Billion
Salesforce has agreed to acquire Braze for about $5.66 billion, bringing real-time customer engagement and BrazeAI into Marketing Cloud and Agentforce.

Jio Story: What a Saver, Binger, Kirana and Dadi Teach Marketers
From a data saver to Dadi's first video call, five everyday habits carry the arc from 2016's data reset to India's next digital chapter.

Durga Puja 2026: brands trade festive ads for purpose-led stories
From Sonagachi women co-creating an idol to inhaler checks at pandals, a look at how brands used Bengal's biggest festival for culture-led storytelling.

The Shared Memory Cue Behind Jio’s First Video Call Home
Shared memories like Jio's first video call home work because a common trigger meets a personal face. Here's how brands can build on them.

MamyPoko Pants Claims 50% Less Skin Contact in New Campaign
MamyPoko Pants launches Skin Breathe Care with a 50% less skin contact claim, shifting the diaper comfort conversation to breathability.