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Author: Marketing Junkies Desk
1,366 stories
CNN Leads Cable News Gains With 21% Total-Day Demo Jump
Fox News, MS NOW and CNN all grew viewers in the Oct. 12 week, but CNN's 21% total-day A25-54 gain reclaims the No. 2…

Chai, Study Calls, Maps: India’s Everyday Data Layer
A look at the quiet data layer behind UPI chai, video-call study groups and live road maps, and what it means for marketers.

Morrisons turns fresh produce into Halloween monsters
Morrisons and Leo UK launched Market Street Monsters, an OOH push using fruit and veg to make seasonal value feel playful until 31 October.

Wipro India names Kuldeep Sehrawat director and head of marketing
Kuldeep Sehrawat, formerly of IBM India, has joined Wipro as director and head of marketing for India, bringing deep B2B and partner-led marketing experience.

Jio Story: The Everyday Rituals Behind India’s Data Shift
From the data saver to Dadi's first video call, five daily routines show how connectivity became part of life, not a monthly bill.

Deven Deshpande: PUMA intern to sports marketing lead in 7.5 yrs
PUMA India promotes Deven Deshpande, a former intern and influencer marketing lead, to head sports marketing from October 2026.

Jio Story: Why a First Video Call Home Became a Shared Memory
The psychology behind India's shared first video call and why the 2016 data moment works as collective nostalgia for brands.

17 years of brand relevance work lands Volvo Car India top job
Volvo Car India elevates Anuj Somani to head, integrated marketing and performance after five years and four roles at the automaker.

Amazon India creators influenced 133M products in 2026
Amazon India's creator base crossed two lakh, with 75% outside metros, and 28 million shoppers bought through creator links Jan-Sep 2026, up 92%.

Jio Story: The 2016 Data Reset’s Marketing Lessons
The 2016 Welcome Offer was more than free 4G. It reset what India expected from data and left marketers a playbook for behaviour-led launches.

Colgate-Palmolive India names Akash Parekh marketing chief
Colgate-Palmolive India appoints Akash Parekh as EVP Marketing from December 1, succeeding Gunjit Jain after a two-decade cross-market career.

Ramayana box office fuels Diwali ad rush with ₹2,000-crore pitch
Diwali 2026 campaigns span home prep, gifting and pet safety, while Ramayana: Part 1 becomes a ₹2,000-crore cinema advertising pitch.