Topic
Tag: India Marketing
60 stories
Kohler takes luxury design to the fairway at India Championship
Kohler India is now an official partner of the DP World India Championship 2026, using a fan-zone activation to reach golfers and luxury consumers.

Eeken by Paragon makes 9-to-5 a day-to-night story
Eeken by Paragon's AW campaign swaps seasonal product talk for the 9 PM-5 AM plans of young India, putting occasion-led positioning to work.

ASUS names Raghav Juyal ambassador for accessories push
ASUS has signed actor and dancer Raghav Juyal as its India brand ambassador, leading a new accessories campaign and warranty push.

Data Saver, Binger, Hotspot Hero, Reel Royalty: A Field Guide
A marketer's field guide to the four data habits India built after 2016—what each one signals for campaigns, creative and daily screen time.

CenturyPly’s Think-Ahead Homes for 23 Crore Seniors
CenturyPly’s latest CenturyHeroes 2026 film uses an emotional story and India’s ageing population data to push future-ready, accessible home design.

Jio Story: The Utility Layer in an Ordinary Indian Day
A chai stall UPI scan, a study group call, a family road trip map—normal days run on quiet data. Here's the utility layer and…

Rural India is not a separate audience, marketers told
At the Rural Marketing Summit 2026, leaders urged brands to treat rural consumers as aspirational, informed and diverse—not a homogeneous separate market.

Prose Integrated Wins EaseMyTrip’s Communications Mandate
EaseMyTrip has hired Prose Integrated to manage PR, corporate communications and reputation as the travel platform expands into new categories and markets.

XECH Bets Festive Gifting on Everyday Utility
XECH Technologies launches Gift Smart. Celebrate More., timed to Amazon and Flipkart sale days, leaning on utility-led gifting across travel, workspace and home.

MongoDB’s India marketing gets a 16-year B2B hand
MongoDB names Komal Puri as India marketing head. She brings nearly 16 years in B2B SaaS, martech and enterprise marketing to drive AI and…

94% of Indian CMOs Expect AI Agency Workflows as the Norm
Dentsu Creative's 2026 CMO Report finds 94% of Indian CMOs expect AI-enabled agency workflows to become the norm—and human craft matters more.

Hoymiles elevates Monika Shekhar to DGM Marketing, India
Hoymiles promotes Monika Shekhar to Deputy General Manager – Marketing for India as it expands from microinverters to a fuller solar and storage portfolio.