Written by
Author: Marketing Junkies Desk
234 stories
Criteo and Tyroo expand commerce media pact to Southeast Asia
Criteo has named Tyroo Technologies a reseller for Thailand, Malaysia and the Philippines, widening access to its AI-assisted commerce media platform.

Flipkart Big Billion Days 2026: Luck Badal Sakta Hai campaign
Flipkart’s Big Billion Days 2026 campaign uses a time-loop story and star cameos to turn last year’s theme into a luck-driven festive push.

Max Cement and Suniel Shetty push collective effort in new ad
Max Cement's new campaign with Suniel Shetty turns 15 years of Northeast India operations into a story about community-led building.

Meta One Launches in India at ₹79 With AI and Creator Tools
Meta’s paid subscription starts at ₹79 in India, bundling AI capabilities and professional tools across Instagram, WhatsApp, Facebook and Meta AI.

Omnichannel Reset: Why Identity Is the Real Bottleneck
Most brands are everywhere yet still not coherent. Identity resolution, predictive journeys and person-level measurement are the missing pieces.

Flam Raises $40M Series B to Scale AI Interactive Content
Bengaluru-based Flam has raised $40 million in Series B funding to expand its AI interactive content platform, with backers including QED Investors and Shah…

Seventh Triangle and Shopify India Launch D2C Series
Seventh Triangle and Shopify India debut Commerce Story, an invite-only D2C discussion series, with first Noida edition capped at 25 founders.

Mattel Adds Bluey to Barbie, Hot Wheels in Global Licensing Deal
Mattel is licensing Bluey across Fisher-Price, Barbie, Polly Pocket, Hot Wheels and UNO as it shifts from toy maker to fandom-driven brand manager.

Unilever CEO: India Is FMCG’s Biggest Growth Opportunity
Fernando Fernandez says India offers FMCG’s only large exponential growth potential, backed by a 19,000-ZIP-code influencer map and focused M&A.

Pinterest CMO on Turning Disconnection Into a Growth Strategy
Pinterest CMO Claudine Cheever explains how the platform is turning intentional offline moments into a marketing and growth advantage.

When Every Surface Becomes Ad Inventory
From dashboards to smart fridges and AI search, ads are spreading. Digiday explores how much advertising consumers will tolerate before the value exchange breaks.

Bannerflow: 78% Make Video Ads, Only 46% Serve Them
Bannerflow analysis of 300+ brands: 78% made video, only 46% served video impressions. The real gap is activation, not production.